As the recruiting landscape continues to evolve, so do the tools and technologies that companies use to find and attract top talent. Chatbots are one of the latest tools to enter the recruiting space, and when used effectively, they can be a powerful tool for attracting and engaging candidates.
When used correctly, recruiting chatbots can help you:
- Efficiently screen candidates
- Engage with candidates in a more personal way
- Build a talent pipeline for future openings
- Offer a better candidate experience
Before continuing, you might want to check our Definitive Guide For Recruitment Chatbots and the Best Chatbots of 2022.
If you’re looking to add recruiting chatbots to your toolkit, here are a few tips on how to use them effectively.
1. Define your goals
Before you start using chatbots, it’s important to take a step back and define your goals.
What do you hope to achieve by using chatbots in your recruiting process?
Once you have a clear understanding of your goals, you can select the right chatbot and customize it to fit your needs.
2. Select the right chatbot
There are a wide variety of chatbots on the market, so it’s important to select one that’s a good fit for your company. Consider your budget, your company size, and your specific needs when making your selection.
The first step is to understand what you hope to achieve with your chatbot. Once you know your goals, you can start narrowing down your options.
Here are a few factors to consider when selecting a chatbot:
- What is your budget?
- How large is your company?
- What specific needs do you have?
When selecting a chatbot, you’ll also need to decide between an AI-based chatbot and a rule-based chatbot.
AI-based chatbots are powered by artificial intelligence and are able to learn and evolve over time. They can understand natural language and provide more accurate answers to questions.
Rule-based chatbots, on the other hand, are pre-programmed with a set of rules and responses. They can’t understand natural language and are more limited in their ability to provide accurate answers.
Once you have these figured out, you can start narrowing down your options to find the chatbot that’s the best fit for your company.
3. Customize your chatbot
While many chatbots come with pre-defined scripts and questions, it’s important to take the time to customize your chatbot to fit your company’s specific needs.
By customizing your chatbot, you’ll be able to more effectively engage with candidates and collect the information you need to make better hiring decisions.
4. Train your team
Once you’ve selected and customized your chatbot, it’s important to train your team on how to use it effectively. Make sure everyone on your team understands the chatbot’s capabilities and knows how to use it to collect the information they need.
5. Enhance employer bran
Employer brands are important.
Believe it or not, chatbots can help with your employer branding. They can help your company stand out above the rest by offering potential candidates an easy way to communicate, ask questions, and gain information about your company and the position they’re interested in applying for.
6. Use it for answering FAQs
Chatbots can work to your advantage in recruiting when it comes to answering popular general questions about a position or your company.
Every potential candidate has questions.
Whether it’s about an available position, how to apply for a job, or the company, they’ll have dozens of frequently asked questions. Chatbots can offer a Q&A of FAQ that answers their inquiries clearly in a timely manner.
That way, recruiters won’t have hundreds of emails or phone calls to return regarding commonly asked questions. The chatbot can be set up to answer questions based on responses from recruiters. They’ll be triggered by keywords that are mentioned by candidates.
In addition, chatbots can also ask candidates questions. From work history to skill set, qualifications, and more, the chatbot is great at gathering the general information needed to assess a candidate. Even more, a chatbot can qualify and rank candidates in a group of potential future employees based on the answers they give.
7. Use recruitment chatbots as an addition, not a replacement
Effectively using chatbots means using them in addition to humans, not instead of humans.
There are things that chatbots aren’t going to be able to reproduce. Clients also need human communication at times. There is no way to effectively eliminate human interaction completely so you shouldn’t solely rely on a chatbot to ensure you’re providing an excellent candidate experience.
When it comes to recruiting, having humans available to answer questions when needed and to program and update the chatbots regularly is key in making sure you’re able to meet the needs of the candidates.
8. Enhance the experience and build relationships
The candidate’s experience is important to focus on.
You want your potential employees to have a great experience when inquiring about and applying for a position. In addition, you’ll want them to also have an excellent experience should they schedule an interview and go through the entire recruiting process.
Building a relationship with candidates is a great way to make sure you are choosing the right talent for an available position. Keeping the lines of communication open during the recruiting process is essential for ensuring good rapport.
5. Test, test, test
Before you launch your chatbot, it’s important to test it out to ensure it’s working correctly. Send test messages to your chatbot and make sure it’s providing the information you need. Once you’re satisfied with the results, you can launch your chatbot to the public.
By following these tips, you can use recruiting chatbots effectively to help you find and engage top talent.
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